Big results
Big Blue worked with the Malawi Oilseed Sector Transformation Program to create an animation that summarised the market system approach that helped business in Malawi.
Malawi Oilseed Sector Transformation Program (MOST)
Production of a stop motion animation
Partner: FCDO
Story
The FCDO-funded Malawi Oilseed Sector Transformation programme helped to increase the incomes of over 160,000 rural Malawi households. These households grew crops for seeds like cotton, sesame, and soybean. MOST achieved this transformation through a market system approach by helping Malawian businesses to see opportunities for selling farm inputs to rural households and opportunities for buying crops from them in viable ways.
Approach
Big Blue developed a stop motion animation to summarise the end learning from the programme. We developed a script and storyboards for a 2 minute video, then animated the video using stop motion techniques.